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Have you ever thought of using the pinterest for business? Existem benefícios em utilizar essa mídia social? Essas questões são as mais comuns na mente dos novos usuários que querem conhecer a ferramenta. Sem sombra de dúvidas, o aplicativo possui ótimas ferramentas para o mundo dos negócios.
Exactly because it is a very used social media, in this way it was also little explored with regard to digital marketing, just for this detail, the application is already interesting, for the low competition, and also for the high delivery rate that it offers.
Use the pinterest for business can be an excellent strategy, considering the tools and features that the platform offers. It is a very strong social media, with a high delivery rate. Stay with us in this article to better understand the advantages.
Primeiramente é preciso entender, que o Pinterest é uma rede social totalmente gratuita e livre. Através dela, ela é possível compartilhar imagens intituladas de ”pins”. No entanto, é um pouco diferente das outras mídias sociais, pois ele possui uma ferramenta que parece com um quadro de inspirações.
In this way, everything can be divided and classified according to its specific theme, in this way, the tool becomes a great option for the business world, considering that the delivery, in addition to being immediate, reaches almost all users, unlike other media, which you have to pay for the delivery fee to be high.
It's okay that it has a lot less users than the main social media like; Instagram, Facebook and Tik Tok, for example, but because it is a new social media, better and more interactive experiences are offered to all users.
There is a wide range of categories. Not to mention that it is possible to share all the content, whatever it is, in photo format, which is why it will be shown according to interest in the category in question. It is possible to share and publish any post from users that are part of the platform.
It is also possible to comment, or make several other types of interactions, it is worth remembering that Pinterest is fully integrated with Twitter and Facebook. Pinterest is very intuitive and easy to navigate, in addition to having high engagement tools.
Pinterest was created in 2009 and is currently available in Spanish, Portuguese, English, Dutch, German and French. Pinterest is one of the fastest growing platforms today, with more than 100 million users and about 80% of users are female.
The majority of the audience is female and between 25 and 34 years old. Another very important fact is that 75% of users access the network via smartphones, it is worth remembering that there are more than 290 billion pieces of content generated on Pinterest every 180 days.
The amount of content shared and generated within the platform is 54 million interactions in daily publications. Another interesting piece of data is the time they spend on the platform, around 98 minutes a month using any Pinterest tool, be it sharing posts or even briefly looking at the app.
Regarding the time of greatest use, it is generally between 4 pm and 8 pm, it is worth remembering that 23% of sales made on social networks are generated directly by Pinterest and more than 20% of active users have already made purchases in stores through the application in question.
If you are interested in using all the advantages of Pinterest, first you need to download the application to your smartphone, tablet, or even access the platform through your computer, after that, you just need to create an account with your login and password on the platform .
From there, you can already use all the tools, with all the advantages of the application, in a few minutes using the platform you can make your publications and interactions, in order to increase the number of closed deals on the platform.
For more information about the business world, visit our applications tab. Good luck!
